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Week's Key Happenings Important to Loyalty Marketers
Each week we look around the loyalty industry and focus on a specific topic area. We handpick items from across our large array of content including news, articles, editors news, vendors, events and tie them all together in our weekly newsletter.
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NEWSNCR and LevelUp to Take Mobile Payments to More RestaurantsEVENTMarketing Strategy For The Mobile Mind ShiftVENDORJoingo, LLCARTICLEMobile Access: Feature Request or Killer Opportunity?EDITOR'S COMMENTMobile technologies drive expectations of brands
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NEWSCustomer Experience Management Market Worth $6.61 Billion by 2017EVENTVoC Fusion 2013VENDORBeyond PhilosophyARTICLEPowerful Customer Insights Beyond NPSEDITOR'S COMMENTStudy Highlights Importance of VoC for Business Decision Making
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NEWSStarbucks Widens Loyalty Program ReachEVENTGartner Customer Strategies & Technologies SummitVENDORmplifyrARTICLEThe Problem with Follow-the-LeaderEDITOR'S COMMENTMedallia Delivers Role Model Solution
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NEWSGeneral Motors Implements Ongoing Customer Loyalty Study At Dealer LevelEVENTGartner Customer 360 SummitVENDORSociousARTICLE2 Reasons to Target Loyalty ProgramsEDITOR'S COMMENTRedefining Loyalty in Social Driven Economy
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NEWSCVS Expands Rewards Program GoalsEVENTLoyalty ExpoVENDORBlack Sun Customer MarketingARTICLELessons in Managing a Rewards ProgramEDITOR'S COMMENTRetailer Revamps Loyalty Card Program
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NEWSSocialbakers Raises $6M From Index And Earlybird To Expand Its Big Brand-Focused Monitoring ServiceEVENTBig Data, Analytics and Insights Conference 2012VENDORMonetateARTICLEBig Data Brings Big ShiftsEDITOR'S COMMENTSurveyMonkey Launches "Audience" Service
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NEWSCFI Group Launches Social Media Monitor to Bolster Traditional Survey ProcessEVENTBig Data Analytics 2012VENDORNewBrandAnalyticsARTICLEThe Expressive Customer on Social MediaEDITOR'S COMMENTSocial VoC Vendor Yotpo Closes Funding Round
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NEWSWorkshare Appoints Chief Customer Officer to Enhance Customer SatisfactionEVENT2nd Annual Customer Experience Strategies SummitVENDORThunderheadARTICLEBrand and CX : Inseparably RelatedEDITOR'S COMMENTiPhone Users Showing Signs of Declining Loyalty
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NEWSLoyalty Spark’s Mobile Loyalty Rewards Program Ignites Local Businesses and Community SupportEVENTEFMA Loyalty Conference 2012 - Customer Acquisition, Retention & CommunicationVENDORBellyARTICLEWider Impact in 3 Areas from Loyalty ProgramsEDITOR'S COMMENTZipcar Plans Targeted Loyalty Program
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NEWSBritish Airways Adds 'Financing' to Vacation BookingsEVENT2nd Annual Customer Experience Strategies SummitVENDORAttensityARTICLELearning CX From Thin Crust PizzaEDITOR'S COMMENTTemkin Survey of Airline CX
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NEWSPointsPay Launches First Mobile Based Wallet For Loyalty ProgramsEVENTOrganizational Best Practices Conference - Achieving Results through Customer Satisfaction and LoyaltyVENDORFairlane GroupARTICLEWider Impact in 3 Areas from Loyalty ProgramsEDITOR'S COMMENTFavoriteEats Gives Offline Vendors Big Data
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NEWSThe Social Playing Field: Whole Foods Hits a HomerunEVENT10th Text Analytics Summit - WestVENDORStrategexARTICLEVoC to Drive Employee PerformanceEDITOR'S COMMENTSPG Survey of Top Customers Provides Insights
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NEWSAmazon, Apple Top Mobile Retail Customer SatisfactionEVENTCustomer Experience Exchange North AmericaVENDORMobilize SystemsARTICLEMicrosoft and the Smart PhoneEDITOR'S COMMENTJacada Enables Rapid Deployment of Mobile CS Apps
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NEWSReksoft Customer Satisfaction Survey Confirms Success of Company's Agility ProgramsEVENT8th Customer Feedback WeekVENDORFeedback Revolution QRARTICLEMeasuring the Customer State of MindEDITOR'S COMMENTKeys To VOC Driven Product Development
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NEWSApplying Technology to Boost Customer LoyaltyEVENTWebinar: Competitive Differentiation Via Customer BenefitsVENDORParago, Inc.ARTICLEHigher Expectations From Loyalty ProgramsEDITOR'S COMMENTSPG Survey of Top Customers Provides Insights
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NEWSConfirmit Raises the Bar with Mobile Research and Voice of the Customer in Second QuarterEVENTWebinar: Mobile Customer Success ManagementVENDORFront Flip, LLCARTICLEMobile Boosts VOC ActionabilityEDITOR'S COMMENTForesee Extends VOC Reach Via Mobile
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NEWSBadgeville + PeopleBrowsr Bring Gamification to All Social MediaEVENTLoyalty World 2012VENDORBunchballARTICLEThe Power of Gamification in LoyaltyEDITOR'S COMMENTStartup FreebeeCards Beats Daily Deals Companies
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NEWSWorld Retail Banking Report Highlights CX OpportunitiesEVENTCustomer Experience Marketing Summit 2012VENDORBeyond PhilosophyARTICLELearn from the Airline Industry?EDITOR'S COMMENTCognizant: New Player to Leader in 1 Year
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NEWSJersey Mike’s Loyalty Launch Shows Regional Differences in Consumer Acceptance of NFCEVENTThe 10th Annual COLLOQUY Loyalty SummitVENDORRetail HeroARTICLEThe Right Loyalty Program TargetingEDITOR'S COMMENTCapital One Relaunches Industry Leading Incentive Program
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NEWSCXPA Experiences Rapid Growth, Reaching 1,600 Community MembersEVENTCustomer Experience Management Forum 2012VENDORConversocialARTICLEThe Social Cliff Is Coming For BusinessesEDITOR'S COMMENTGlasgow Intl Airport Shows CX Commitment
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NEWSRetailer Iceland Focuses Strategy Around Real Customer FeedbackEVENT8th Customer Feedback WeekVENDOREmpathica Inc.ARTICLEThe Roots of Actionability: Solid DataEDITOR'S COMMENTKeys To VOC Driven Product Development
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NEWSCustomer Experience Transformation Using Cost Effective Business IntelligenceEVENT8th Edition Customer Experience ConferenceVENDORMoki MobilityARTICLECX (Not Product) Keeps Apple's Prices HighEDITOR'S COMMENTCX Gains Importance In Luxury Goods
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NEWSNew MarketTools CustomerSat Mobile Provides Anywhere-Access to the Industry's Most Powerful EFM SolutionEVENTMobile Engagement in Retail 2012VENDORChatterPlugARTICLEThe Generational Transition of MobileEDITOR'S COMMENTSaygent Elevates Mobile App Based Feedback
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NEWSAmerican Eagle Outfitters and Shopkick Go National with Mobile Rewards ProgramEVENTThe 10th Annual COLLOQUY Loyalty SummitVENDORLoyalty SharesARTICLEMulti Level Innovation in RewardsEDITOR'S COMMENTMoving Brand Perception With Rewards
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NEWSService Key to Social Media: Amex StudyEVENTCustomer Experience In Social MediaVENDOREngage121ARTICLEWhy Social Media is Here To StayEDITOR'S COMMENTAligning Social and Traditional CS
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NEWSFANBOX Launches Mobile Component of its Loyalty and Gift Card ProgramsEVENTPCBC 2012 - Consumer Insights ForumVENDORChatterPlugARTICLEActionability = TIMING + QualityEDITOR'S COMMENTMarket Force Provides Real Time Data to Film Studios
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NEWSVista Bank's customers earn rewards with BuzzPointsEVENTLoyalty World USAVENDORStreet SavingsARTICLEThe GroupOn Effect on Future Loyalty?EDITOR'S COMMENTLowering the Loyalty Effort Bar
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NEWS2012 American Customer Satisfaction Index: DISH tops DIRECTV and Cable in C-SATEVENT8th Edition Customer Experience ConferenceVENDORThe Customers Shoes LtdARTICLEAligning your Company Around CXEDITOR'S COMMENTConsumerization drives improvement in legacy industries
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NEWSC-Sat survey gives another boost to Freightquote.com's Net Promoter ScoreEVENTThe Market Insight ForumVENDORInsightNow LtdARTICLESimplicity of Benchmarking with NPSEDITOR'S COMMENTESource Study on Utilities CX Finds SM Gaps
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NEWSSocial Media and Mobile Embraced by Marjority of Loyalty ProgramsEVENTSocial Business Strategy Summit 2012VENDOR89 DegreesARTICLEThe Power of Gamification in LoyaltyEDITOR'S COMMENTDriving Referrals for Real Estate Agents
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NEWSStudy Finds that American’s Best Customers Want It to Stay IndependentEVENT2012 Customer Insights ConferenceVENDORBeyond the ArcARTICLEAre Surveys Really About Competitiveness?EDITOR'S COMMENTReal Time Actioning of Feedback Data
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NEWSGenesys Launches Mobile Solution Which Empowers Engagement of Customers with CS AgentsEVENTResponse Expo 2012:The Future of Customer EngagementVENDORJoingo, LLCARTICLEEvolving Customer Demands New CXEDITOR'S COMMENTCasino Targets Engagement via Mobile
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NEWSLoyalty 360 / SAS Study Suggests Loyalty Programs Need Retooling Across CompaniesEVENTMaximising Customer Loyalty and Profitability 2012VENDORListen360ARTICLEMeasuring the Customer State of MindEDITOR'S COMMENTForesee Adds New UK Benchmarks
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NEWSiViu Empowers Wine Retailer by Connecting Digital Content to Customer LocationEVENTIQPC 5th Customer Experience Management 2012 ConferenceVENDORTealeaf Technology, Inc.ARTICLEActionability = TIMING + QualityEDITOR'S COMMENTCXPA Achieves Growth in Members and Sponsors
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NEWSTealeaf Launches 'Tealeaf CX Mobile' To Help Businesses Improve Customer ExperienceEVENTIQPC's 4th Annual Customer Experience SummitVENDORFeedback Revolution QRARTICLEEvolving Customer Demands New CXEDITOR'S COMMENTCasino Targets Engagement via Mobile
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NEWSCustomers Are More Loyal To Automotive Dealerships Offering Rewards For Their Patronage, Reveals MediaTrac StudyEVENTMaximising Customer Loyalty and Profitability 2012VENDORPinPointARTICLEAuto Industry Study Falls ShortEDITOR'S COMMENTHumana Takes Rewards Innovation To New Level
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NEWSEurostar Makes VOC Leap With Fizzback and TableauEVENTResponse Expo 2012:The Future of Customer EngagementVENDORMedalliaARTICLEBetter Decisions Via Customer FeedbackEDITOR'S COMMENTMarket Force Provides Real Time Data to Film Studios
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NEWSValuedPatron Launches Cause-Based Mobile Rewards App 'Eat-A-Bite, Give-A-Bit' To Enable Restaurants Reward CustomersEVENTMaximising Customer Loyalty and Profitability 2012VENDORRewardTraxARTICLEDelivery Is Key to Rewards Program ROIEDITOR'S COMMENTExtensive New Guest Loyalty Program for Hospitality
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NEWS9 Out Of 10 Customers In UK Leave Retail Stores Due To Poor Customer Service, Finds Market Force StudyEVENT3rd Retail Bulletin Customer Loyalty Conference 2012VENDORAttensityARTICLEIs Reactive Customer Retention OK?EDITOR'S COMMENTCX Gains Importance In Luxury Goods
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NEWSOpinionLab Helps MSN.ca: Collect Realtime Customer Feedback & Deliver Better Experience To VisitorsEVENTResponse Expo 2012:The Future of Customer EngagementVENDORFizzbackARTICLEIs Your Feedback Really 'Real Time'?EDITOR'S COMMENTKnocking Down Barriers to Customer Feedback
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NEWSMobile Industry Study Shows Rapid Shifts in Market PerceptionsEVENT12th Annual Minimising Churn and Building Customer ProfitabilityVENDORAitoARTICLEReal Time Feedback SystemsEDITOR'S COMMENTConfidence From Strong Feedback System
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NEWSSocially Driven Loyalty Program Helped Scentiments.com To Create More Loyalty And Engagement Among Its MembersEVENTSocial Media Customer Response Summit 4 (CRS4)VENDORBadgevilleARTICLEWhere Are Your Loudest Customer Voices?EDITOR'S COMMENTBattling Data Overwhelm in Social Media
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NEWSLeading CX and VOC companies strike a winning partnershipEVENTNext Generation Customer Experience 2012VENDORAgility MetricsARTICLEEvolving Customer Demands New CXEDITOR'S COMMENTLive Person Drives Online CX
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NEWSLoyalty 360 Survey: Social Media, Customer Analytics And Reward Programs Have Greatest Impact On Customer LoyaltyEVENTLoyalty Expo 2012VENDORPinPointARTICLESegmenting Key To Rewards ImpactEDITOR'S COMMENTIHG Shows Importance of Rewards Priorities
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NEWSICLP: UK Retailers Must Focus On Long-Term Loyalty Programs Rather Than Short-Term SchemesEVENT3rd Retail Bulletin Customer Loyalty Conference 2012VENDORiRetainARTICLEIs Reactive Customer Retention OK?EDITOR'S COMMENTA Holistic Approach To Loyalty Solutions
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NEWSCint Study Reveals: Investing In Market Research Study Will Help A Brand To Improve Its Loyalty Among CustomersEVENT2nd Annual Consumer Insights in New Product Design and Delivery ConferenceVENDORAllegiance IncARTICLEThe Key To Innovating AggressivelyEDITOR'S COMMENTJP Morgan Uses Surveys For CSat Impact
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NEWSIRF Fall Survey: 62% Of Incentive Professionals Think That Economic Woes Are Taking A Toll On Their Incentive ProgramsEVENT8th Annual Telecom Customer Experience Management World CongressVENDORXceleration, IncARTICLESegmenting Key To Rewards ImpactEDITOR'S COMMENTFeedback Programs Success Depends on Actionability