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    • Your CX's worst enemy? It's weak team members competing with strong ones ... and losing http://bit.ly/WTEnNI

      21 May 16:00:00

    • One exceptional store manager demonstrates how #employeeengagement drives #brand power http://bit.ly/10hklQm

      20 May 14:30:00

    • 3 reasons to use #gamification within your teams to drive #CX http://bit.ly/XIbAzO

      20 May 14:00:00

    • 5 keys for a successful Voice of Customer effort http://bit.ly/Z3XlkY #VoC

      20 May 13:30:00

    • 3 reasons to use your newest product / services as rewards in your loyalty programs http://bit.ly/16ubVsi

      20 May 13:00:00

    • Looking beyond NPS for strong #customerinsights to drive business decisions http://bit.ly/14JnvCq #VOC

      20 May 12:30:00

    • What a job posting can tell you about a company's commitment to #socialmedia http://bit.ly/WvlteC

      17 May 18:00:00

    • Is your company its own worst competition? Inconsistent CX from different team members can create new pressure points http://bit.ly/WTEnNI

      17 May 17:45:00

    • What's missing from follow-the-leader #customer facing programs? Internalization http://bit.ly/XIbxnz

      17 May 17:30:00

    • Why the C-level leadership is key to sustaining #customerloyalty http://bit.ly/14V62n2

      16 May 15:30:00

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    Welcome (back) to the Ideal Path Customer Loyalty Portal.
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Issue 2012.07.19
Customer Experience: How High Should Your Company Aim?
article: CX on Social

Amex study points to the 'Social Customer' being demanding, decisive and influential

What is a social customer?
We refer to that portion of your customers and prospects that are socially connected and saavy as the “social customer”. They’ve earned a separate classification by being dramatically different from your ‘traditional’ customers in the key ways that we discuss below.  This assessment is borne out by the recently released 2012 American Express® Global Customer Service Barometer study.

The social customer is different than a traditional customer in three key ... READ MORE
editors' digest: Loyalty Industry
Glasgow Intl Airport Shows CX Commitment | Glasgow International Airport leads the way for airports seeking to pursue a COMMITTED CX enhancement initiative... READ MORE
news: Industry News

The Customer Experience Professionals Association (CXPA), an international non-profit organization created to guide ... MORE

event: upcoming

Through presentations, workshops, a vendor expo and networking ... MORE

Date: 2012-09-26
Location: TBD, UK
vendor: focus

Conversocial’s tools allow you to connect with your customers at every level. Refine your ... MORE
 
 
 
 
  
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