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Issue 2012.06.13
All Signs Point to the Importance of Social Media in CX
article: CX on Social

Social media levels the playing field in Company-to-Buyer relationship

Have you noticed the shift? It happened almost by accident, a by-product of the evolving popularity of social media platforms like Facebook and Twitter.    Consumers (the buyers that companies focus on every single day) found themselves connected -  first to 100s, then eventually to 1000s of ‘friends’ and followers via social media.

Suddenly they found themselves on a dramatically more level playing field, with the companies they buy products and services from.

The ‘Old Days’: High Barriers To ... READ MORE
editors' digest: CX on Social
Aligning Social and Traditional CS | LiveOps empowers companies to be more aware of social feedback that is currently going unnoticed... READ MORE
news: Industry Survey

Study Also Quantifies the Increased Broadcast Power of Consumers Due to Social Media

MORE
event: upcoming

Customer Experience In Social Media is this years’ ... MORE

Date: 2012-07-30
Location: To be ..., CA, USA
vendor: focus

Engage121 provides you the ability to manage the integration of social media into all ... MORE
 
 
 
 
  
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