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Ventana Research Releases Customer Feedback Management Benchmark Research | NICE to Show Organizations How to Collect, Analyze, and Act Upon Customer Feedback in Real Time | PunchTab Reaches 22 Million Users, Exceeds 11000 Active Loyalty Programs
  • Ventana Research Releases Customer Feedback Management Benchmark Research | Findings underscore the importance of understanding expectations and improving interactions with customers.

    This new research found that while 85 percent of participants collect costumer feedback, only two-thirds said it is very important and just one-third respond to feedback. The research also uncovered that a startling one in three companies have a dedicated team to manage this aspect of business, showing a lack of proper planning and execution in customer feedback management. A high-functioning and successful program of customer feedback management (CFM) can improve customer service, including handling interactions and training their supporting agents who participate in customer interactions.

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  • NICE to Show Organizations How to Collect, Analyze, and Act Upon Customer Feedback in Real Time | Emphasis on how real-time feedback can shape customer interactions

    NICE Systems (NASDAQ: NICE) today announced that it will host the NICE Voice of the Customer Forum 2012 to demonstrate the power of real-time feedback in shaping customer interactions. Taking place on September 18 at the Lord's Cricket Ground in London, UK, the forum is the cornerstone in a series of global events along with webinars that will show businesses how to utilize Voice of the Customer (VoC) insights in order to own the Decisive MomentTM.

    "In every customer interaction, across every communication channel, there is a Decisive Moment," explains Benny Einhorn, Chief Marketing Officer and President, EMEA, at NICE. "That means that at a specific point in the interaction, the customer will take a course of action that impacts the business. By owning this Decisive Moment, organizations can ensure that each interaction delivers the right outcome for the customer and the business, thereby exceeding expectations, improving loyalty, and generating increased revenue opportunities."

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  • PunchTab Reaches 22 Million Users, Exceeds 11000 Active Loyalty Programs | New Product Offerings Meet Growing Demands of the Market, Cater to Increased Interest From Advertising and Marketing Agencies

    A leader in online incentives and loyalty programs and an innovator in the growing marketing trend of gamification, PunchTab has experienced tremendous growth year-over-year. In Q2 2012, PunchTab powered more than 11,000 loyalty programs for brands like eBay, Arby's, WalmartLabs, Atlantic Records, and more, as well as agencies like Initiative, Wirestone and others. Additionally, the company is adding new clients at a rate of 130 percent year-over-year.

    Every month, more than 22 million end-users are reached through PunchTab's loyalty and reward programs, more than a 400 percent increase over last year. Since the company began offering virtual rewards in February 2012, PunchTab has awarded more than 400,000 badges for taking social engagement actions. During that same period, end-users have taken over 500 million actions across all PunchTab client sites.

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  • StubHub: Ticket Marketplace Giant Rolls Out New Rewards Program | Featuring exclusive member only deals and percentage based rewards on purchases


    The program features two distinct levels: Star and Superstar. Everyone who joins is automatically enrolled into the Star level, where they will earn 2 percent in rewards for each eligible purchase. Once members reach $10 in rewards, they become eligible for a $10 FanCode to use on any future StubHub.com purchase. Those who make 10 purchases or spend $2,000 on StubHub.com in a calendar year become eligible for Superstar level, where they will earn 3 percent in rewards on all purchases and become eligible for complimentary seat upgrades and priority invitations to StubHub loyalty events.

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  • SpotOn Launches Digital Loyalty Network for Local Merchants and Consumers | Aims to help businesses build loyalty with customers and attract new ones through social, mobile and email marketing

    SpotOn (www.spoton.com) today announced the launch of its new digital loyalty network for local merchants and consumers. SpotOn installs tablets in places like cafes and salons so consumers can easily check-in using a smartphone or card to earn rewards and incentives. SpotOn's founders, who have deep experience building and selling services to help small businesses, have provided an initial $5 million in funding.
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    Since starting its tablet-based program in April of this year, SpotOn has attracted over 1,500 merchants and is currently signing-up more than 500 new businesses a month.

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