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in: Loyalty Industry
Mattersight Announces Release of Predictive Net Promoter Score Analytics
Using Mattersight's predictive NPS analytics, every captured customer interaction is given a NPS score, without needing the customer to complete a survey

Mattersight Corporation MATR -8.64% today announced the expansion of its Behavioral Analytics service with Predictive Net Promoter Score (NPS) Analytics. Predictive NPS Analytics automatically predicts the NPS score a customer will give following an interaction. Using Mattersight's Predictive NPS Analytics, every captured customer interaction is given a NPS score, without needing the customer to complete a survey.

Prior to Mattersight's Predictive NPS Analytics, companies had to rely on surveys to measure NPS.