“Get Found. Be Relevant. Be Consistent. Be Iterative.” Those four calls-to-action have laid the foundation for the new Ektron Digital Experience Management solution, announced today by Ektron, a leading provider of web content management and digital experience management software. Delivering the optimal customer experience requires a new approach that allows marketers to find more customers, and consistently deliver the right content to the right user at the right time in the right channel, treating customers as a “segment of one.”

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