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in: Loyalty Industry
Motorola Helps Connect Customers to 'Shopping Experience of the Future
Top 3 priorities of retailers - connecting with customers, enabling associates to become knowledgeable and empowering the IT organization

Connecting with customers, enabling associates to become knowledgeable and empowering the IT organization to meet business needs should be the top three priorities of retailers, according to Motorola Solutions.

The company unveiled several solutions Wednesday designed to help retailers meet those three goals with an end result of delivering "the shopping experience of the future", according to Retail Customer Experience.com.

From mobile POS solutions to smart badges that deliver tasks and product info to employees, Motorola executives demonstrated their vision of the retail future in a mock store setting in New York City. The "store" featured the company's newest solutions in action, showcasing how technology is changing the customer experience. Before seeing the product demonstrations, however, attendees sat in on a panel with Motorola execs, and a couple of retail experts, that discussed the future of retail and technology's vital role.