LiveOps has leveled the playing field when it comes to customer complaint / feedback management — now social complaints get identical capture, analysis and visibility as those coming in from more traditional channels. The 70% no response figure is a stunning one — given that social complaints are most visible and likely to go viral.
LiveOps Social stands our for solving two key problems companies face:
1. Awareness of all social media feedback, some of which is not directed at the company but simply makes mention by hashtag or keyword.
2. Extending the social responder team to include top customer service reps — who often are not directly tuned into the social channel