iViu Technologies shares a powerful success story with wine retailer Hi-Time, which used the former’s technology to get the small things right for customers.  What both the company and the vendor get right is the recognition that little details make all the difference in improving the customer buying process and by extension completed sales.

iViu drives the timeliness and relevancy of marketing efforts up by a factor of multiples.   Using location based technologies to focus your offers and drive up conversions is a great strategy — the timing part is also critical in this world of social innundation and putting the marketing message right infront of customers and prospects at exactly the right time.