Alcatel-Lucent has announced a major Customer Experience Management (CEM) software launch. Bundling existing BSS and OSS software with a variety of new packages, the company is aiming its Motive Customer Experience Solutions (CXS) portfolio squarely at the growing need within operators to reduce churn and increase revenues by improving all aspects of the customer experience.
Greg Owens, Director, Customer Experience Solutions Marketing, Alcatel-Lucent said, "We are launching a brand new portfolio to help service providers define and execute on their CEM strategies.
"We've taken our existing assets and brought them into one unified portfolio in the company. We've also recognised that we have had gaps and we've filled those with some active investments in new technology."