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event: Loyalty Industry
CMO Exchange 2011
Conference
At the 2011 CMO Exchange, audience will gain exclusive access to the worlds most successful marketers and the strategies they have employed to deliver real business results.
Location: Yet to be Confirmed, London, UKDate: 10-12 Jul 2011
Keynote Speaker: Mike Ashton (CMO at Hilton International), Pete Krainik (Founder at The CMO Club), Martin Glenn (Group CEO at Birdseye), Erin Nelson (CMO at Bazaarvoice), Lauri Vela (CMO at SpaceNK), Nick Eades (CMO at Psion), Charles Doyle (CMO and VP at Research Jones Lang LaSalle), Clare Sheikh (Group Strategy Marketing And Customer Director at RSA Group), Brian Kardon (CMO at Eloqua), Steven Plimsoll (VP Consulting at Acxiom), Andy McFarlane (Head of Marketing at Global Vodafone Enterprises), Sally Cowdry (MD at Telefonica O2)
Tracks/Topics:
- Session on Customer centricity How to build your business around your customers
- Topic on Delivering a superior and differentiated customer experience
- Topic on Marketing automation How to balance cost reduction with a flexible and personal brand
Fees Range: £799 - £999 (+ VAT)
Highlighted Roles : CMO, Director, SVP, VP, CEO, Manager
Highlighted Industries: Banking, Insurance, Marketing, Telecom, Financial Services, Software
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Editor's NoteWelcome (back) to the Ideal Path Customer Loyalty Portal.It's funny, every time I read the name of this portal, I'm not satisfied. But then I remember that a short catch phrase can't describe an area that encompasses the act of focusing on and delivering customer experience, satisfaction and loyalty.…… Read More.
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