Marketing Week’s third 121 Digital Strategy Summit, taking place on the 26th January 2012 in Central London, is a not-to-be-missed opportunity to hear case study presentations from leading digital marketers and network with your high-level peers. The 2012 conference programme has been carefully researched to ensure that it will address your current challenges across the range of digital marketing and successfully integrating online and offline marketing communications to increase customer engagement.

Location: Venue Not Yet Available, London, UK
Date: 26 Jan 2012

Keynote Speaker: Alex Pearmain (Head of Social Media at O2), Charlotte Powell (Customer Experience Manager at Boots.com), Jeremy Waite (Head of Social Media at Phones 4U), Sri Sharma (Managing Director at Net Media Planet)

Tracks/Topics:

• How to use social media to drive engagement and build loyalty
• Develop a top notch behavioural targeting and re targeting strategy to increase the relevancy and efficacy of your customer communications
• Creating the right mobile strategy for your brand and your market
• Implementing analytics and testing to deliver a superior customer experience

Fees Range: Not Yet Available