Badgeville, the gold standard for gamification, today announced the release of the world's first Gamification Frameworks, a collection of prescriptive, turnkey gamification solutions to enable rapid deployment and successful engagement across customer and employee audiences. Driving user behavior requires the careful application of social, game, and reputation mechanics across a company's websites and apps. Until today, businesses had to rely on game design internally to build sustainable gamification programs, limiting ROI, quality, and scalability. The Gamification Frameworks make it easy for marketers, IT leaders, and other enterprise stakeholders to influence user behaviors that matter to them, increasing customer loyalty and employee performance.
"Frameworks have slashed our customer deployment cycles from months to weeks, and dramatically enhanced each customer's real business results," said Kris Duggan, CEO, Badgeville. "As the gamification market matures, business leaders expect gamification providers to supply expertise tying together game design, psychology and science to drive behavior, not just the technology alone. We've taken what we've learned from over 150 major deployments to package those learnings into these proprietary frameworks, and are now making them available to all world-class companies." Based on Badgeville's experience in gamification global companies including Deloitte, Samsung, Dell, CA, eBay, NBC, Universal Music and Kaiser Permanente's Avivia Health, the Gamification Frameworks offer robust models for customer-facing and employee-facing programs, proven effective game and social mechanic design, world-class configurable widgets, and a holistic reporting and analytic suite for a sophisticated, smart, and fast gamification deployment. Badgeville's Gamification Frameworks include these six turnkey approaches: