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article: VOC Strategy

Gathering the metrics that drive more confident business decisions

Why do companies measure CSat? Is it a mathematical exercise? Is it a status check?

We say it’s about creating actionability and driving decision making. How can your business take a CSat metric and use it to:

Set direction to improve CX
Establish competitiveness and the basis for taking a more aggressive market approach
Benchmark overall progress of ...

editors' digest: VOC Impact
Study Highlights Importance of VoC for Business Decision Making | The tougher and more disruptive the decision, the more customer insights are needed to support it
news:

Enterprises are going to apply a customer centric approach, to reach all customer touch points they have to  understand feedback, behavior & expectations, analyze them by using CEM analytics.....

event: upcoming

Voice of Customer, customer experience, survey, research, employee and services professionals will converge for one massive show in May, 2013, and you’re invited to attend!

Date: May 14-17 2013

vendor: focus

Beyond Philosophy has pioneered new, proprietary CX methods for analyzing both the rational and ...

 
 

Gartner Customer Strategies & Technologies Summit

Date: 05-06 Jun 2013

Location: London,NV,UK


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